Watson's Campaign
Get Mad. Get Watson

Giving Greatness a Chance
Being more than what Ford made you.
While everyone of us is conditioned for a specific role in the Ford society that we are supposedly perfectly made for, Helmholtz Watson believes that we can accomplish more. The way our society is structured now there is no room for growth or discovery which means there is no place for greatness. Because while our current society is functioning it is missing that individuality of its people to truly make it and its people great.

Anti SOMA
Why it is better to embrace the pain.
While SOMA has become a huge role in our everyday lives, so much so that it is highly encouraged to take soma holidays whenever you have the time but Watson sees how damaging that is to us as a whole and us as individuals. Helmholtz Watson says that "there is no greatness without pain" and by that he means if you are numbing yourself to all feelings besides the good ones you are taking away your potential. You need to feel hurt to truly appreciate the happy but even if you feel more sorrow than bliss at least what you're feeling is yours and not a fake chemical reaction designed to keep you ignorant and complicit in the flawed Ford society.

All Alphas
Why we all have equal potential.
In the Ford structure of society we are all grown from tubes for specific purposes, already knowing the role we will have when we are first placed into that tube. But why do we have to be an Alpha, Beta, Gamma, Delta, or Epsilon? Why do we have to be grouped into one of those groups and that then determines not only how smart we will be but also our attractiveness? Putting us in these strict society structures keeps us from our true potential and the population segregated by what caste they are in, that is why Helmholtz Watson wants to get rid of the castes system to instead eventually make every baby being grown in a tube into an Alpha. While a change as big as this would take a lot of time and transitioning;Â Helmholtz Watson believes that it would increase the populations overall happiness, motivation, and potential for greatness.